Harley-davidson Launches All-electric Motorcycle Brand 'livewire'

LiveWire creates a unique connection between rider and vehicle.

Harley-davidson launches all-electric motorcycle brand 'livewire'. Has launched an all-electric motorcycle brand LiveWire the latest effort by the company to ramp up bets on the rapidly growing electric vehicle market. This proclamation is a next chapter in the LiveWire journey which was started in 2019 as a single motorcycle offering. The move comes after Harley-Davidson decided earlier this.

MILWAUKEE May 10 2021 Harley-Davidson Inc. Named after Harleys. Harley-Davidson announced that the Livewire would get an overhaul to become an all-electric stand alone brand known as LiveWire.

Harley-Davidson today announced the launch of their all-electric bike brand LiveWire. The Harley-Davidson LiveWire originally started off as the manufacturers first-ever electric motorcycle back in 2019 with the concept showcased way back in 2014. LiveWire is more than a motorcycle.

The LiveWire ONE will actually have similar specifications so the announcement mostly involves brand positioning. By launching LiveWire as an all-electric brand we are seizing the opportunity to lead and define the market in EV Harley-Davidson. By now youll know of the model carrying the same name which.

LiveWire plans to redefine electric delivering the best experience for the urban rider with personality and soul. Harley has announced the new all-electric brand will kick off with a new model to be launched. Harley-Davidson announced today that its electric motorcycle operations would be spun-off into a new all-electric brand known as LiveWire.

The company said it plans to redefine electric delivering the best. This comes after Harley-Davidson announced earlier this year they will create a 5 year plan and build an entire electric motorcycle division and the appointing of their first Chief Electric Vehicle Officer Ryan Morrissey. Named after its first electric motorbike that was unveiled in 2019 the LiveWire division is set to launch its first motorcycle on July 8 2021 and have plans to premiere at the International Motorcycle Show on July.